Born in response to the Swedish winter. And to the impossibility of finding espadrilles in Scandinavia.
Swedish resort wear. Founded in 2010 by Oliver Adam Sebastian Lundgren. Barcelona in spirit, Stockholm at the address.
OAS is Oliver Adam Sebastian, the founder's three initials. It all begins with his repeated trips to the family home in Barcelona, and with a simple frustration: in 2010, it was impossible to find espadrilles in Scandinavia. Oliver starts bringing them back for his friends. Then comes the swimwear. Then the rest. OAS grows in response to the Swedish winter, a resort wear label designed to make you feel on holiday all year round. Singular prints, robes that have become cult favorites, timeless pieces inspired by art, architecture, and the international creative scene. Today sold in more than 20 countries. Founder of the Year 2024 in Sweden.