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This multi-brand concept store brings together emerging designers of womenswear and fine jewelry, chosen for their distinctive character rather than their renown. Born from a passion for allure, the philosophy is simple: to curate a singular wardrobe where classics meet modernity.
The selection moves effortlessly from an Antipodean t-shirt to a N.A Studio leather jacket, from Adrian Cashmere knits to Déhanche belts, culminating in the fine jewelry of By Phoebe—18-karat gold and diamond necklaces. The experience is elevated by personal shopping via WhatsApp, in the spirit of a well-kept secret.
This summer, The Georgia Store steps off the screen and onto the Côte d'Azur, opening an exclusive corner at Cabane Bambou beach in Ramatuelle, near Saint-Tropez.