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In 1735, Carlo Andrea Ginori established his porcelain manufactory in Doccia, on family lands near Florence—at a time when Europe was only just beginning to master its creation. The gamble paid off: a few decades later, Doccia porcelain already graced the manor houses, palaces, and courts of Europe.
Then came Gio Ponti. In 1923, the young architect and designer took artistic direction of the manufactory, bringing nearly two centuries of craftsmanship into dialogue with a rapidly modernizing Italy. Two years later, Ginori and Ponti won a Grand Prix at the 1925 Paris International Exhibition. Working in his studio was an 18-year-old boy, Giovanni Gariboldi, who had joined as an apprentice modeler in 1926.
He, too, would become artistic director, and by 1954, would tackle a strikingly contemporary dilemma: where to store all this dinnerware? His Colonna collection was designed to stack vertically, taking up minimal space in modern homes. That same year, it was awarded the inaugural Compasso d’Oro.
Today, Ginori porcelain is still crafted in the Italian manufactory, and historical shapes like Antico Doccia retain their profiles, inspired by the Florentine silverware of the late Baroque.
Taste
Carlo Andrea Ginori · Gio Ponti · Giovanni Gariboldi · Florence · Firenze · Doccia · Tuscany · Porcelain · Italian porcelain · Oro bianco · White gold · Manifattura Ginori · Since 1735 · Italian design · Italian modernism · Compasso d’Oro